News + Interests

Storytelling with Design: MANTA’s Betsy Goodrich on Her Creative Process

August 26, 2020

According to MANTA co-founder and VP of Design Betsy Goodrich, “When clients come to MANTA, there is always a story – of a need, a problem, or a realization –  that needs to be uncovered and told.” Storytelling is one of humanity’s oldest forms of communication. A great story sparks…

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Diagrams showing user research process for minimum viable product defintion

Minimum Viable is Minimum Lovable: A Guide to User Research for MVP Definition

July 23, 2020

In the past few years, more and more clients have come to us seeking assistance in defining their minimum viable product (MVP). Popularized by Eric Ries in The Lean Startup, an MVP is a newly developed product that can validate the most learning from customers in the least amount of time.…

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6 Best Practices for Managing Remote Product Development

June 15, 2020

COVID-19 has changed our world. With numerous shelter-in-place orders, non-essential employees have transitioned to working from home. Businesses have been forced to accelerate the pivot toward remote working and adopt innovative methods for productivity. It takes 66 days on average for a new behavior to become automatic. By now, many…

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wearable sensor with phone

How To Develop Successful Wearable Devices: Challenges and Considerations

April 17, 2020

From 2014 to 2018, the use of wearable devices increased from 9% to 33%, according to a study by Accenture. Forbes predicts that wearable devices will be a $27 billion industry by 2022. But many companies looking to enter this market are unsure of how to develop wearables successfully. Equipped…

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Strong Arm Vector Graphic

MANTA’s Response to Coronavirus (COVID-19)

March 26, 2020

During this time of uncertainty as a result of the coronavirus response, MANTA remains hard at work providing exceptional product development. Our top priority is to ensure seamless service and collaboration while respecting the safety and well-being of our team and community. MANTA will continue to adhere to CDC recommendations…

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IoT Wearable Design Concept

Early-Stage Startups Must Answer these Questions to Raise Funding

March 17, 2020

If you’re the founder of an early-stage startup looking to raise seed or series A funding, you’ve no doubt been perfecting your pitch. You may have spent countless hours adding and deleting slides, unsure of exactly what investors want to see. At MANTA, we’ve worked with startups for over 30…

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Person looking over city affected by climate change

MANTA’s Guide to the Top Design and Technology Trends for the 2020s

February 14, 2020

3,000 foot cities. Hovering passenger vehicles. Men on Mars. That’s the vision that futurists and science fiction imagined for 2020.  We may not yet have flying cars, but we’ve certainly become comfortable with rideshares, bikeshares, and even scooter-shares. The future once envisioned for 2020 may not in fact be so…

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Person Using Smartphone

Accessible Mobile App Design: 5 Best Practices

November 15, 2019

In designing IoT solutions for medical devices, it is critical to design for the usability of both physical and digital interfaces. MANTA recently worked with a client on their mobile app design. As the elderly are a significant proportion of their users, they challenged us to craft a user-friendly design…

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MANTA Sponsoring MDG Boston Combination Products for Drug Delivery Event

October 28, 2019

Come visit our team at the Manta booth at the MDG Boston Event on “Combination Products for Drug Delivery”, taking place at Regis College in Weston, MA on Oct 30, 2019 from 5:30-8:30PM. A distinguished panel of scientists, engineers, and pharmaceutical entrepreneurs from MIT, Amgen, Lyra Therapeutics, and more will…

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MANTA Sponsoring MDG Medical Imaging Event

February 8, 2019

MANTA is sponsoring the Life Saving Medical Imaging and Diagnostic Innovations Event, hosted by MDG Boston, on Wednesday March 6, 2019. The event will take place at the Regis College Fine Arts Center from 5:30 – 8:30PM. The panel of healthcare experts will discuss how recent advances in medical imaging…

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